What are the advantages of advertising on Facebook?
Advertising on Facebook through paid ads can be a powerful tool for your company. Along with its organic performance in this social network, you can create segmented ads and communicate only and exclusively with an audience, in a certain geographical area, or with certain demographic characteristics, such as gender and age or according to behavioural criteria.
In that way, in a single platform you can impact thousands or even millions of users with a need for a product or service that your company provides.
With the creation of ads on Facebook, not only will you sell more, but you will also foster a greater sense of awareness and remembrance of your brand. All this at a very low cost per contact compared to traditional advertising.
Whether on mobile devices or on a computer, the delivery of results is quite fast and there are countless possibilities to impact your target audience through this channel. From showing ads to your potential customers who are close to your business to reminding visitors of your website for a new visit, there are several ways to advertise on Facebook, depending on your conversion goal.